Bringing Unique Brand Experiences to Life

Super Bowl LV

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Michelob Ultra Invitational

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Shifting Gears Virtually

Engaged and inspired an audience of 150 guests virtually to create an invaluable fundraising event f...

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The Metropolitan Club

In order to combat an exponential loss of business due to the COVID-19 outbreak, The Metropolitan Cl...

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Accounts Payable Automation by American Express

Our mission was to provide full-stack management and marketing of Accounts Payable Automation by Ame...

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Mecum Sunset Sessions

Simply put, the Sunset Sessions were a culinary journey where all food & drinks were included accomp...

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Super Bowl LIVE

Innovative Group Selected as the Official Culinary Operations Partner of the Miami Super Bowl Host C...

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Bud Light Tailgate

Innovative Group created the ultimate Bud Light experience and allowed fans the perfect view from at...

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Hospitality Elevated at Music Festivals Everywhere

IG’s award winning experiential marketing team has added fire to these already hot music festivals...

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Notre Dame Experiences

The IG experiences on campus have been so tremendous and the trust that Notre Dame has in Innovative...

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Mecum Midway Stage

For two years now, IG has delivered 11 live concerts, performance shows, sponsor demonstrations, 12 ...

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MLB All-Star Game

MLB and their VIP’s and key stakeholders were also treated to the finest cuisine the city has to o...

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Celebrity Cruises Leading Edge Tour

From an engagement marketing perspective, guests also enjoyed beverages and custom-crafted gourmet t...

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College Football Playoffs

Innovative Group utilized our partner company GameDay Traditions, to provide the foundation for a re...

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Super Bowl LI

Over 20 local chefs and their specialty restaurants clamored for stage time at this unique setting. ...

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ADT / NBC Skills Challenge and Conference

There were plenty of awe struck customers, clients and employees, but it was the life experiences s...

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Jose Cuervo Haunted Nights

Jose Cuervo received more than 10 million dollars in free national media coverage, while the effort ...

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Hilary Duff Kraft Sweepstakes Promotion

The promotion attributed to a 12% boost in Ice Breaker gum sales. In addition, and due to the newfou...

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Cartoon Network / Hall of Game

The Hall of Game pre-party was loved by fans and Cartoon Network execs alike. It left guests excited...

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Miami Marlins Concert Series

The event was a colossal hit. In fact, the program is now in its sixth year of activation. ...

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ESPN BCS National Championship

IG didn't just take the ball and run with it. We scored a huge win. Both ESPN Guests and VIPs were t...

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American Express Universal Studios

A first of its kind, the display allowed visitors to apply for and get their own American Express Bl...

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American Express Events

An incredible time was had by all, and the events further solidified IG’s greater involvement in p...

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American Express Client Engagement Events

Both American Express executives and attendees raved about the unique access the events provided. Bo...

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.CLUB Launch Event

Tons of positive press, happy attendees, and a huge spike in .CLUB domain purchases. 50 Cent’s tea...

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Stella Artois at the Miami Open

The Anheuser-Busch management team, invited in from all over the country, was beyond impressed, and ...

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Premier Rewards Gold Card Airport Activation

The AMEX custom airport program flew out of the gates and was extended multiple times in each market...

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Chase Airport Tabling Refresh

Innovative Group worked with Chase to develop a revolutionary looking tabling display made specifica...

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Unmanned Display / SFO T3 Terminal

The lounge far exceeded expectations, and is a welcome spot for many travelers. In fact, its effecti...

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Chase Airport Acquisitions Team

The IG Acquisition Teams far exceeded internal goals with record approval ratings, daily acquisition...

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Bud & Burgers

The Bud & Burgers activation area always remained the busiest at any event, and made an impactful im...

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Customizing and Creating Experiences for You!

Super Bowl LV

Michelob Ultra Invitational

Shifting Gears Virtually

The Metropolitan Club

Accounts Payable Automation by American Express

Mecum Sunset Sessions

Super Bowl LIVE

Bud Light Tailgate

Hospitality Elevated at Music Festivals Everywhere

Notre Dame Experiences

Mecum Midway Stage

MLB All-Star Game

Celebrity Cruises Leading Edge Tour

College Football Playoffs

Super Bowl LI

ADT / NBC Skills Challenge and Conference

Jose Cuervo Haunted Nights

Hilary Duff Kraft Sweepstakes Promotion

Cartoon Network / Hall of Game

Miami Marlins Concert Series

ESPN BCS National Championship

American Express Universal Studios

American Express Events

American Express Client Engagement Events

.CLUB Launch Event

Stella Artois at the Miami Open

Premier Rewards Gold Card Airport Activation

Chase Airport Tabling Refresh

Unmanned Display / SFO T3 Terminal

Chase Airport Acquisitions Team

Bud & Burgers