Creating Customized Experiences

Innovative Group Experiential Marketing Agency

We Create Experiences

Who is Innovative Group? In a word, solutionists™. A dedicated, thought-provoking, ever-evolving, spirited group of tenacious problem solvers. We specialize in immersive experiential marketing programs that fuel, and even change peoples’ perception about a brand, while fostering lasting relationships at every opportunity. Couple that with a passion for bringing communities together in distinctively customized and uniquely engaging ways, and you‘ve got a recipe for the fantastical. But don’t bother consulting Webster’s Dictionary. You won’t find solutionists™ there. It represents a commitment to our clients – that their concerns will be eliminated, their expectations beaten, and their goals exceeded. Because that’s who we are.

Experiential Marketing

  • Interactive Brand Engagement
  • B2B and B2C Experiences
  • Exclusive/Unique Culinary Solutions

Sales & Customer Acquisitions

  • Consultative Sales & Customer Service Teams
  • Brand Ambassadors
  • Eye Catching Display/Lounge Design

Strategic Alliances

  • Sponsorship Procurement
  • Sponsorship Development & Activation
  • Venue and In-Kind Partnerships

Hospitality and Mobile Solutions

  • Hospitality/Tailgating Revenue Development
  • Asset Design and Activation Logistics
  • Distinctive Hospitality and Retail Solutions


  • Onsite Activation and Management
  • Event Production
  • Destination Management

Exclusive Assets

Redefining Premium Mobile Hospitality & Fan Brand Experiences

MAXimus is your Entertainment Entree. MAX offers companies and organizations the opportunity to capitalize on a multitude of unique branding components and product placement uses.

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Revolutionizing premium hospitality, Insite Hospitality caters to corporate sponsors and premium hospitality clientele, seeking first-class hospitality at premier sports and entertainment properties across the US.

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DRAFT provides a unique and revolutionary themed catering experience for brands and consumers through nationwide mobile activations compiling food, fun and philanthropic opportunities.

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Our Success

We create inspiring marketing experiences for inspiring brands that help people live more inspiring lives.

Consumer Interactions Each Year

Experiential Ambassadors

Events Each Year

Years of Success

2019 Top 100 IT List - Innovative Group

Our Clients

Case Studies

Discover how companies like yours have found success with experiential marketing initiatives brought to life and executed by Innovative Group.

From corporate events, to brand activations, to flying planes over the Bermuda Triangle – no event is too big or small for the Innovative Group Creative Team.

Learn More About Our Past Experiences

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