The Innovative Group Team

Meet Our Team

Meet our inventive experiential marketing team, who excel at every challenge to bring your experiences to life.

Barry Kates

“It doesn’t matter where you go in life, what you do or how much you have…it’s who you have beside you.”


Beth Bernstein
Director of Sales & Business Development

“I can do things you cannot, you can do things I cannot; together we can do great things.”

~Mother Teresa

Britney Treminio
Client Services Manager

“The problem is not the problem; the problem is your attitude about the problem.”

~Captain Jack Sparrow

Camie Dunbar
Experiential Director

“You can’t live life on the edge, if you never climb the mountain.”

Cliff Dailey
Market Manager

“Buuzzz, I’m going through all your private stuff, ya better come out and pound me!”

~ Kevin McCallister, Home Alone

Diane Jack
Market Manager

“Failure to plan is planning to fail.”

~Alan Lakein

Dorinda Barker
Market Sales Manager

“Good, better, best. Never let it rest. Till your good is better and your better is best.”

~St. Jerome

Heather Wright
Senior Director of Digital Marketing and Influence

“If we don’t change, we don’t grow. If we don’t grow, we aren’t really living.”

~Gail Sheehy

Jaima Schiffer
Director of Business Development

“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

~Maya Angelou

Jared Shattuck
Chief Operating Officer, Sales & Marketing

“Great things are done by a series of small things brought together.”

~Van Gogh

Jerry Saunders
Market Sales Manager

“Believe in the Impossible.”

Jim Freudenberg
Senior Vice President, Strategic Alliance Partnerships

“I believe that if life gives you lemons, you should make lemonade… And try to find somebody whose life has given them vodka, and have a party.”

~Ron White

Joe Mandele
Director of Ticketing, Strategic Alliance Partnerships

“Hustle and heart sets us apart.”


Katie Caldwell
Communication Coordinator

“Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines, sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.”

~Mark Twain

Lori Sundermier
Vice President, Finance & Administration

“Take what’s good and make it better, take what’s wrong and fix it.”

~Lois P. Frankel, PhD

Martin Caparros
Assistant Market Manager

“Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.”

~John Wooden

Michael Saks
Chief Development Officer

“Tough times don’t last…tough people do.”

~Robert Schuller

Rebecca Zaccard
Director of Consumer Acquisitions & Compliance

“The world needs dreamers and the world needs doers. But above all, the world needs dreamers who do.”

~Sarah Ban Breathnach

Rick Wagner
Transportation Manager

“Don’t be afraid to try, be afraid not to try.”

~Michael Jordan

Tom Ebert
Operations Manager

“Where focus goes, energy flows.”

~Tony Robbins

Alex McMillen
Client Services Coordinator

“To see what is right and not do it is a lack of courage”


Ashley McNeely
Account Coordinator

“Still round the corner there may wait, a new road or a secret gate”

~J.R.R. Tolkien

Vedra Murray- Otugen
Market Sales Manager

“Tea is the finest solution to nearly every catastrophe and conundrum that the day may bring.”

~Chef Nidhi Verma of Meri Rasoi

Talk to An Innovative Team Member Now

Imagine what we could accomplish together. Create your brand’s next big experience with us.

Client Case Studies

Discover how companies like yours have found success with experiential marketing initiatives brought to life and executed by Innovative Group.

Provide an outdoor themed Super Bowl caliber business plan for the world's largest Mecum...Read more
After impressing the MLB All-Star committee with a strong and detailed plan to WOW....Read more
Develop an experiential, brand activation program in which Celebrity Cruises can...Read more
Develop a luxury hospitality village within walking distance of the Stadium for the College...Read more
Provide an all-encompassing platform to promote the diversity, culinary richness, and...Read more
Anheuser–Busch was looking for an initiative that would take their Bud & Burgers promotion...Read more

Learn More About Our Past Experiences